Our Values & Ethos

Long-lasting value

At Fears we believe in creating long-lasting value. We work together with talented craftspeople to design and build watches that last.

We are proud to be a partner of the UK Government’s GREAT Britain campaign, which highlights the best the UK has to offer the world.

We are proud to work with talented, specialist suppliers, many of whom are family-owned independent businesses just like us.

As a British watch company with a distinguished heritage on these shores, we are proud to design and build our watches in the UK.